Our goals are simple:
Our goal is to save lives. Despite continuing advancements in medical treatment
and prevention, cancer remains a leading cause of death
in California, with more than 140,000 Californians diagnosed with cancer every year.
Our goal is to protect California’s kids. The tobacco industry is still recruiting new customers.
Over the last decade, Big Tobacco spent 10 times as much marketing tobacco in California as the
state spent on tobacco education.
Our goal is to protect your tax dollars. Funding decisions are made by experts in research
and representatives of groups like the American Cancer
Society – not politicians.
Thank You!
We have gathered more than 614,000 signatures!
Our measure will be on the California statewide ballot
because of the inspiring work of hundreds of volunteers.
